Pre-loved fashion | Braun International

Love at second sight: Our Guide to pre-loved fashion.

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Remember the thrill of playing dress-up with an older sibling's clothes, or perhaps finding a forgotten gem in your parent's wardrobe? We're expanding this nostalgia in the name of sustainability. Welcome to the colourful world of pre-loved fashion, where style, affordability, and most crucially, care for our environment, meet in a fun, fashionable way. The charm of pre-loved fashion lies in its ability to transform your wardrobe with distinctive styles while embracing a sustainable approach. The goal is to discover the diverse, colourful, and eco-friendly options out there. From the bustling excitement of flea markets to the eco-friendly charm of swap events, the possibilities are endless.

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What exactly does 'Pre-Loved' mean?

Pre-loved fashion refers to garments that have been previously worn and loved, yet remain in good condition. These clothes can be found through various channels, which we’ll explore further, so you know where to find them. Buying pre-loved fashion is part of a sustainable lifestyle choice as it prolongs the life cycle of garments, thereby reducing waste and saving resources. This approach supports the idea of reusing and recycling clothing, promoting a more environmentally friendly way of enjoying fashion. It allows individuals to access unique and often more affordable fashion pieces while contributing to the conservation of resources.

Where to look for pre-loved clothing?

When it comes to finding pre-loved clothing, options can be so overwhelming. But fear not, we've got you covered with inspiration to get you started on your thrifting journey. Think of it as your very own treasure map, leading you to hidden fashion gems.

Woman searching for clothes on a flea market

Flea markets: A world of possibilities.

Flea markets are vibrant hubs where unique pre-loved pieces wait to be discovered. These markets are a goldmine for vintage clothing and accessories that can add a touch of history to your wardrobe. Discover the joy of bargaining as well.

Kilo sales: An affordable way to refresh your wardrobe.

A kilo sale is a unique type of shopping event where pre-loved clothing is sold by weight rather than individual item prices. They have gained popularity in recent years for their affordability and wide selection of garments. It's an excellent way to experiment with your style and mix-and-match to your heart's content. Kilo sales are also a great opportunity to catch garments and materials for upcycling your existing clothes.

Swap events: Sharing the love for fashion.

Swap events, also known as clothing swaps, are social gatherings where participants exchange their unwanted clothes, shoes, and accessories with others. It's a fun and eco-friendly way to refresh your wardrobe with 'new-to-you' items while ensuring your own pre-loved pieces find a new home. Check out local events and join the swap because sharing is caring.

Family and friends' closets: A stroll down memory lane.

Exploring the wardrobes of parents, relatives, and friends can be an emotional journey. Their clothes often hold stories of the past, and wearing their pre-loved items can be a meaningful way to connect with your loved ones while giving new life to pieces, that would otherwise be forgotten in moving boxes or attics.

Social media and online shops: Navigating the web for pre-loved treasures.

Various online platform offer a vast selection of pre-loved clothing, allowing you to find special pieces from the comfort of your own home. Additionally, social media platforms like Facebook and Instagram host numerous local groups dedicated to buying, selling, and even swapping pre-loved items.

Did you know?

Thrift stores occasionally receive donations from designer brands, so you can stumble upon quality fashion items at a fraction of their original price. Keep your eyes open for long-lasting pieces.

Key things to keep in mind while shopping pre-loved

Quality over quantity.

Look for well-made garments with durable stitching and high-quality materials. Investing in timeless, durable pieces ensures they will last longer and won't contribute to the cycle of disposable fashion.

Close-up woman touching a woolen sweater

Fit and functionality.

Ensure that the clothes fit well and suit your personal style. By choosing items that you genuinely love and will wear often, you get the most out of your pieces.

Consider Upcycling.

If you find an item with great potential but it requires slight alterations or modifications, consider upcycling it into something that fits your style. This way, you can give new life to old clothes.

The perks of embracing pre-loved fashion.

Buying pre-loved fashion offers several benefits compared to purchasing brand new ones. These advantages contribute to personal, environmental, and even financial well-being. Here are some compelling reasons to choose pre-loved clothing.

Eco-friendly.

Choosing pre-loved items reduces the demand for new garments, resulting in less waste and lower energy consumption. By giving these pieces a new home, you actively decrease textile waste and the use of raw materials.

Cost-effective.

Pre-loved pieces are generally less expensive than new ones, allowing you to refresh your wardrobe and experiment with different styles without breaking the bank. You can find fashionable pieces at a fraction of the cost.

Quality and durability.

Many pre-loved items are of high quality and have already stood the test of time. You may find well-made, durable pieces that will serve you well for years to come.

Uniqueness.

Thrifting offers the opportunity to curate a unique wardrobe that stands out from the crowd. With a wide array of styles spanning various decades, you're bound to find something truly one-of-a-kind.

Supporting local businesses.

By shopping at local thrift stores or flea markets, you're supporting small businesses and contributing to your local economy.

Variety and discovery.

Thrift shopping can be an exciting treasure hunt. You never know what you might discover, and it can be a fun and rewarding experience to stumble upon unique pieces.

Man with sunglasses man holds up a white suit

Second chance at life. We got you

One of the joys of pre-loved clothing is the opportunity it presents to care for and refresh them. Using the convenient Braun ironing range, it's impressively simple to sanitise and breathe fresh life into your pre-loved finds. Discover more about the process and the benefits of this approach on our website.

Learn more

Upcycling and Repair

Revive your wardrobe: Sustainable style tips for upcycling and repairing old clothes.

Capsule Wardrobe

Focus on essentials: a Capsule Wardrobe makes fashion more sustainable.

Timeless over trends

Timeless clothing styles have a unique ability to transcend the ever-changing fashion landscape. They are not bound by fleeting trends but uphold a classic appeal that withstands the test of time.

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Love at second sight: Our Guide to pre-loved fashion.

What exactly does 'Pre-Loved' mean?

Where to look for pre-loved clothing?

Flea markets: A world of possibilities.

Kilo sales: An affordable way to refresh your wardrobe.

Swap events: Sharing the love for fashion.

Family and friends' closets: A stroll down memory lane.

Social media and online shops: Navigating the web for pre-loved treasures.

Did you know?

Key things to keep in mind while shopping pre-loved

The perks of embracing pre-loved fashion.

Second chance at life. We got you

Food preparation

Cooking

Breakfast

Garment care

Get inspired

Sustainability

Service

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Food preparation

Cooking

Breakfast

Garment Care

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Food preparation

Cooking

Breakfast

Garment Care

Get inspired

Support

Love at second sight: Our Guide to pre-loved fashion.

What exactly does 'Pre-Loved' mean?

Where to look for pre-loved clothing?

Flea markets: A world of possibilities.

Kilo sales: An affordable way to refresh your wardrobe.

Swap events: Sharing the love for fashion.

Family and friends' closets: A stroll down memory lane.

Social media and online shops: Navigating the web for pre-loved treasures.

Did you know?

Key things to keep in mind while shopping pre-loved

The perks of embracing pre-loved fashion.

Second chance at life. We got you

Food preparation

Cooking

Breakfast

Garment care

Get inspired

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